Saturday, April 14, 2012

Know The Psychology Of Persuasion

We are confronted by persuasion in our daily lives. Restaurant owners want us to try their new cuisine while movie makers want us to watch their latest movie to make it blockbuster. Influence of other people is a permanent part of our lives and it is easy to neglect how we are persuaded.

Persuasion is a form of social influence and guiding people toward the acceptance of an ideaaction and attitude by symbolic and rational means which is also known as Psychology.

There are just few effective techniques of Persuasion. Here is some of the Psychology of Persuasion that can be used to influence others to adopt your ideas:

Create a need. This is one method of persuading; you have to create a need or an added appeal to an existing need. This type of persuasion attracts to a person's primal need such as lovesecurityself-respect and self-realization.
Appeal to social needs. This is also an effective Persuasion technique. It is making an appeal to be popularfamous and be similar to others. The best example of this technique is television commercials where viewers were encouraged to buy a certain product so they can be like the celebrity on the commercials. This TV commercial has a huge source of exposure to persuasion.
Applying loaded words and images. The advertisers are sensible of using positive words to promote their products.
The Psychology of Persuasion is the ability to induce values and beliefs to other people by influencing their thoughts and actions through the specific strategies as discussed on the aforementioned paragraph. Psychology in its literal meaning is the study of the soul which is the true individual. In this branch of Psychology Pleasure and pain can be the strong motivators of your values that will determine how you will use your new skills. Persuasion is leading people to the path of their most logical conclusion which happens to be one that you both have.

In This waypeople are really in search of a complete experience that matches their expectations. And if expectations are change on what he thinksit will cover persuasion in both points of view. The best example of this is helping consumers to buy good products and sales personnel to do more sales.

The Psychology of Persuasion contributes the most power toolstechniques and methods that are applied by political candidatescorporate leaders and ministers of religious organization. Applying this mode of influencing people's point of view is practicalreasonableviable and understandable to the non expert reader.

You can also apply this mode of Persuasion in our daily experiences. We can develop certain reactions to common situations in persuasion process. These reactions to specific stimuli that make it probable to foresee a certain behavior and therefore persuade others to adapt your ideas or actions. But this is the same reactions that make it possible to be influenced or manipulated by deceitful individuals. Once you have understood the Psychology of Persuasionyou will be able to see if you have been persuaded unfairly or ethically persuaded by others.